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“A dispute over how a lot revenue Intel stood to take from every chip bought to the Japanese electronics large blocked Intel from deciding on the worth with Sony, in keeping with two of the sources. As a substitute, rival AMD landed the contract by means of a aggressive bidding course of that eradicated others corresponding to Broadcom (AVGO.O), opens new tab, till solely Intel and AMD remained.”
“Discussions between Sony and Intel took months in 2022, and included conferences between the 2 corporations’ CEOs, dozens of engineers and executives.”
So intel let greed take over and misplaced the contract. Doesn’t shock me.
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2024-09-16 15:46:25
Source hyperlink:http://n4g.com/information/2623827/exclusive-how-intel-lost-the-sony-ps6-business